Most Real Estate companies are at risk of being disrupted since they do not have the resources or the skills on their teams to make innovation a priority.
Companies that strategically invest in innovation consistently outperform their peers and have a lower chance of being disrupted.
This is even truer during times of crisis: according to a recent study by McKinsey & Company (view the chart below), businesses that invest in innovation during a crisis outperform their peers during the recovery.
There is also a second little fact that Zillow is coming into the Canadian market, as are many other new entrants that are looking to disrupt the real estate industry. See them in our Real Estate Innovation Showcase.
At Insightt, we roll up our sleeves and work side-by-side with your team to take your innovation to the next level, by properly planning and executing innovation projects through our trusted 6-step process:
1. Problem Identification
2. Benefits to Customer & Company
3. Project Planning & Milestones
4. Metrics & Measurement
5. Product Launch
6. Competitive Response